How do I manage an email marketing campaign?

How do I manage an email marketing campaign?

Email marketing has grown into a very vital component of the modern SEO. I have tried and asked many friend to help me out with tips for an email marketing campaign, but it has not proved to be very effective. Can someone tell me how to create one? And how effective is the use of email marketing in SEO? I have a website which deals with consumer products available online for very low prices. This requires direct involvement with the market and I assumed that email marketing can help my business attract more attention online. is this true? I would appreciate it if you could provide me some insight into this matter.
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Digital Marketing Agency|Seo UK